Vol 6, No 2 (2015) > Electrical, Electronics and Computer Engineering >

The Local Innovation Perspective: Development of Mobile-Herbal Service for Indonesia’s Mobile Cellular Market

Muhammad Suryanegara, I Gde Dharma Nugraha, Boma Anantasatya Adhi, Muhammad Firdaus Lubis, M. Rifki Eka Putra

 

Abstract:

This paper reports the local-innovation
perspective for the Indonesian mobile cellular market. Under the local
perspective, the innovation opportunity appears when it suit characteristics of
the country and the behavior nature of its people such concept is built into
realization by making an applications of mobile-herbal (m-herbal) services applications. The service is designed by following
the proposed framework, starting from scanning
the market demand, defining specific applications, defining the actors, exploration
of tacit knowledge of the actors, engineering development, implantation
innovation
and concurrent innovative
development
. We used the results of previous market survey emphasizing a
need of health-related service for Indonesian market. Herbal remedy was chosen
as the focal point of health-related service development since it is well-known
indigenous method of treatment by using Indonesian natural ingredients. The
service is developed to run on the Android-based smartphone, connects to the
database called Indonesian HerbalDB. It consists two main features, i.e. query
of herbal remedies and self evaluation assessment. Users of the services may
search the names of Indonesian traditional plantation, its local names, and the
kind of disease which can be
cured. Through the features of self evaluation assessment, users are encouraged
to give their personal perception of the herbal remedies, and being the
recommendation to other users afterward. Finally, our proposed framework signifies
the importance of communications channel among the actors in the mobile
cellular facilitating mutual
interaction between the multiple actors involved in the mobile herbal
development.



Keywords: Mobile Technology, Innovation, Indonesia, Herbal

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